The latest Prada’s fashion eyewear update is the a new line “Folding in Love”. Folding In Love is a project which discusses the world of folding glasses through a simulated videogame. The latest Prada sunglasses collection marks the game’s space of the fantasy and the perfect 3D rendering. The new Prada Folding Sunglasses are accessory that can be easily transformed.
Also you can watch a promo movie that presents the Prada eyewear project. It was directed by the Milan-based Modecracy studio.
The main idea of the Prada eyewear collection was shown through the virtual games: a brief and extreme voyage of an object, in this case sunglasses, which is the flying lead character in a multi-level surreal journey. After the travelling through multiple worlds in the Prada universe the adventure ends in a romantic epilogue.