All posts by eyewearuser

Chrome Hearts Chute For Extreme Coolness

Chrome Hearts Chute

Chrome Hearts, one of the most sought after sunglasses, is here with Chute model. I think this sunglasses is literally cute and evidently unique. Although I have seen this style already from Linda Farrow, I totally love this Chute sunglasses just the same.
The Chute sunglasses arrives in a small teardrop-shaped spectacles with light gradient coatings. These lenses are encased in aviator-inspired metal that resembles the hinges, which arrives in double cross insignia of Chrome Hearts. Behind the end pieces is a leather cover and leather-coated arms.
Keep yourself trendy and safe under the heat of the sun with Chrome Hearts’ Chute sunglasses!

Tod’s: sunglasses 2010

Tods 2010

Remaining in the vintage theme, today we want to bring a pair of sunglasses that are part of the new collection spring-summer 2010 the great Italian brand Tod’s, a brand born from the creativity and entrepreneurial spirit of a family of great businessmen the Della Valle family, a company that has carved its market share and became known worldwide for its footwear, always made with unique materials and comfortable, great quality.
This year, this great company, decided to break into modern eyewear by launching a new eyewear collection consists of sunglasses and optical frames for men and women, a line enclose the whole philosophy of this brand which years is placed within the luxury sector.
This new collection today I want to present a very particular model that will appeal to all those who are passionate about retro, vintage and chic, a pair of sunglasses that will redeem certainly a great success among the people of fashion victims.

This is a pair of sunglasses in acetate with a slightly rounded rectangular frame proposed in a tone that plays very contrasting light and dark, burning effect. A frame unique and particular, with its ’50s-style look, we will conquer all!

Persol celebrates fifty years of La Dolce Vita

Persol La Dolce Vito

Always synonymous with class and style, Persol is a legendary brand in the worldwide history of eyewear. Cinema has been a constant part of its DNA: since the ’60s, Persol models have starred frequently in some of Italy’s most representative movies and are now the personal choice of numerous, unforgettable celebrities in the world of cinema and the international star system.

In 2010, for the fiftieth anniversary of the legendary movie “La Dolce Vita” by Federico Fellini, a major ambassador for top-quality Italian cinema throughout the world, Persol presented two models of sunglasses for men and women, which conjure up the fascination and allure of Rome in the Sixties.
Two models, PO 2977S for women and PO 2978S for men, feature vintage shapes and details reminiscent of the style and taste that were part of the “sweet life” years. The model for women is cat-shaped and the men’s version has rounded edges. Colors are not just classic Black and Havana, but also unusual variations in mosaic, a revamp of Persol’s acetate models of the Sixties. “Freccia Supreme”, the unmistakable symbol of Persol excellence, is the decoration that was a characteristic of that decade. The internal part of the temples of both models is enhanced with a metal “Heritage Plaque” to celebrate the birth of the brand. The vintage-style models for men can be fitted with the very latest Foto-Polar lenses, a Persol exclusive system that combines photochromic and polarized filters on crystal lenses. This type of lens gives clear, well-defined vision and blocks reflected light thanks to the polarized filter. Lens color also adapts to the intensity of the light.
Persol La Dolce Vito


PO 2977S
An acetate model for women in the typical “cat” shape. It is available in five colors: black, Havana, light Havana, violet-blue mosaic and blue-brown mosaic. The latter two colors feature the original Sixties acetate texture. This model is also available in a version with the characteristic decoration of the original Persol collections of the Sixties. Enhancing the internal part of the temple, the “Persol 1917” Heritage Plaque is engraved with the year Persol came into being.
Persol La Dolce Vito


PO 2978S
A generous model with rounded edges for men. Made in acetate, it comes in five different colors: black, Havana, classic Havana, light Havana and forest green. The black and Havana versions also have Foto-Polar lenses. This model is also available in a version with the characteristic decoration of the original Persol collections of the Sixties. Enhancing the internal part of the temple, the “Persol 1917” Heritage Plaque is engraved with the year Persol came into being.

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Elijah Wood and Shirley Manson Are Bored on Sundays, in Oliver Peoples Shades

We are happy to share Oliver Peoples new Video for their 2010 Campaign. Providing personality and a face to the frames is Scottish singing beauty SHIRLEY MANSON and Renaissance talent, ELIJAH WOOD. Named Les enfants s’ennuient le dimanche (The children are bored on Sundays), narrated by a simple guitar riff, is thoroughly amusing. Watch the couple sip champagne, play golf, swim, kiss, and lounge around in retro gowns and dapper suits. All the while wearing Oliver Peoples’s latest specs.



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Puma: sunglasses for the 2010 World Cup

Puma 2010


During special events, especially sports like the Olympics and the World Cup, many brands and companies specializing mainly in clothing and accessories for boys and dynamic sport, decided to create the special collections and lines in order to celebrate these competitions of great importance. In past years we have seen brands such as Adidas or Nike, with their talent and their imagination, they were able to create shirts and accessories in their unique style with the intention of celebrating imported sporting events.

From this concept I want to introduce today a special initiative designed and built by famous company Puma, known multinational apparel German famous, especially among the people of the sport.
The National Assembly of Cameroon, that of Poland, the Czech Republic, and many more, about 12 in total, mostly of African origin, decided to begin offering, in collaboration with Charmant Group, a brand new line of sunglasses, Puma Eyewear, devoted entirely to the next World Cup to be held, starting next June in Africa.
This is a sunglass line, simple, born inspiration to young African football champions, their culture and their tradition always full of joy, vitality and color, as these are new glasses which, by the color of the lit yellow, white, blue, red and black, want to express in full the charm of this land so special and full of mystery.

Diane von Furstenberg Sunglasses and Eyewear: DVF Gives Us a Peek at Her New Line

DVF 2010


Fashion designer Diane von Furstenberg unveiled her new signature eyewear at The Vision Expo in New York City, where the latest trends in sunglasses and optical wear were shown to the trade.
Although the iconic designer has attached her name to glasses before, it has been years since she’s had signature lenses on the market. Trademark DVF details — iconic lips, power stones, love knots, and even the prints of her famed wrap dresses — are beautifully translated in a variety of materials into more than 20 different styles of sunglasses and more than a dozen looks created for prescription optics.
Wearing one of her print dresses, von Furstenburg popped on a smart pair of gold-toned aviators from her new collection — noteworthy for the orange accent at the brow — and urged us not to be so afraid of making a spectacle of ourselves when sporting four stylish eyes.
Publicist: There are some vivid frames in this collection: teals, oranges, yellow. You’ve even got prints inside the arms of your frames. These are not timid glasses.
Diane von Furstenberg: Glasses are a wonderful accessory. They should make a statement. I think they can make your whole look brighter, more interesting.
Publ: Which glasses will we see on you?
DVF: I’m always a big fan of wrap glasses! [Picks up a tortoise-shell pair accented by love knots and pops them on.] But I also think these aviators are great. In the city, on a day like today, I would wear them, of course, but I wear them all year round in the city. Strangely, the only time I don’t wear my glasses is when I’m hiking. I suppose I should, but I take them off because I like to really take in what’s around me.
Publ: So many women are afraid glasses will detract from their beauty and wear contacts instead.
DVF: I think of them as something that can enhance your beauty. To me, they are like makeup — they are an accent. They can bring color and light to your face and make you more beautiful. Try some on [she motions to her eye area]. They will add something to your look, not detract from it. Don’t be afraid of a strong look.
Von Furstenberg’s collection, is available through

Yves Saint Laurent: Women eyeglasses 2010

YSL 2010


We put aside the sunglass line, and dedicate ourselves fully to the new frame collection for next season, a line of glasses that also features models that have slightly retro and vintage influences, enhanced by colors and shades very special and innovative that will certainly be appreciated by all those who seek an eyeglass, as well as the comfort and practicality, charm and style unique.

The newest line of frames Yves Saint Laurent, is based on the classic game of shapes and materials that enhance these little gems even more modern eyewear.

These frames made entirely of acetate on which rods and applied a small metal plate on which the house logo stands triumphant in question. Very special are the nuances and shades chosen to present this new line of eyeglasses: it goes from classic black and natural shades like warm beige-pink, amber, brown and declined in all its nuances and possible imaginable.

A collection that will collect a huge success gra all lovers do an elegant and charming style.

Prada introduces Postcards Sunglasses audio-tale

Prada Postcard 2010


Prada Postcard 2010


Outside of every great metropolis is its great escape. This alter-ego is not antithesis, it’s the same self in different guise, a transformation that reveals something essential about both. Biarritz completes Paris. Milan unwinds into Forte dei Marmi.
Montauk is a soft reflection of Manhattan concrete. London to Cornwall, Lisbon to Setùbal and Los Angeles to the endless Pacific with Santa Monica. One is the brighter, lighter twin, a coquette displaying herself in the sun with girlish delight.
Resort towns can be elegant, demure or honky-tonk, but they’re essential to balance the seriousness of the cities where we send our breezy postcard messages, open faced, like a palm, that everyone – even the mailman! — can read along their route: “Wish you were here.” The sun hits the sea in glints and cuts through the accumulated grime of city life. By the time the postcard arrives back home, chances are the author has moved on. It’s a relic of a glistening moment, now in the past.
The Postcard Sunglasses capture that other side of the city, that voice captured in that light, happy scrawl, and the person into whom we transform as the city fades behind us, and the glimmering sea appears in the distance.